Crocs 在宣布第一季度 “ 好于预期的” 业绩后,上调了今年的收入和利润预期。

Crocs has raised its top and bottom line outlook for the year after announcing “better-than-expected” results for the first quarter.

Crocs 首席执行官安德鲁·里斯 (Andrew Rees) 表示,“ 两个品牌与消费者的广泛相关性以及针对 [Crocs’] 战略的严格执行推动了这一结果。”

Crocs CEO Andrew Rees said the results were fuelled by “broad consumer relevance for both of brands and disciplined execution against [Crocs’] strategy.”

“消费者对跨类别产品新颖性的强烈反应令我们深受鼓舞,受到我们高速创新和一致品牌故事讲述的支持,” Rees说。

“We are encouraged by strong consumer response to product newness across categories, supported by our high pace of innovation and consistent brand storytelling,” said Rees.

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For the three months ending 31 March:

按品牌, Crocs 收入增长 0.8% 至 $767m,,或按固定汇率计算下降 1.9%,,直接面向消费者的(DTC) 增加,但批发收入下降。

By brand, Crocs revenues increased 0.8% to $767m, or decreased 1.9% on a constant currency basis, with increases in direct to consumer (DTC) but declines in wholesale revenues.

North America revenues decreased 6.1% to $346 million, or 6.4% on a constant currency basis. International revenues increased 7.2% to $421m, or 2.3% on a constant currency basis.

HeyDUDE brand saw revenues decrease 12.3% to $154 million, or 13.2% on a constant currency basis with increases in DTC but declines in wholesale.

Crocs 2026 Outlook

“我们专注于执行我们的举措,推动品牌,渠道,和市场,的多元化增长,我们对业务的长期健康发展仍然充满信心,” Rees补充道。

“We are focused on executing against our initiatives to drive diversified growth across both brands, channels, and markets, and we remain confident in the long-term health of the business,” added Rees.

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